The Home Care Growth Blueprint for 2026

What if growth isn’t the challenge – but building a business that can sustain it is?

Many home care agencies are working harder than ever to grow. More referrals. More caregivers. More clients.

Yet growth alone doesn’t guarantee profitability, stability, or long-term value.

The agencies that thrive in 2026 won’t simply add more hours of care. They’ll build stronger systems, create operational discipline, develop resilient teams & position themselves for sustainable growth in an increasingly competitive market.

But what if the next stage of growth isn’t about doing more?

What if it’s about building a business that can scale, adapt, and create lasting value?

Join Julio Briones, Founder & Chief Strategist at Briones Consulting Group, and Ruby Mehta, VP of Sales at CareSmartz360, for a practical discussion on what home care leaders need to focus on to grow stronger, operate smarter, and prepare for the opportunities and challenges ahead.

Key discussion points

• Building a growth strategy that actually scales – Learn why sustainable growth starts with operational discipline, leadership alignment & a clear roadmap – not just more referrals or marketing activity.
• Creating systems that support long-term success – Discover how stronger processes, accountability, and operational consistency can help agencies reduce chaos and improve performance as they grow.
• Workforce stability in a competitive market – Explore practical strategies for improving caregiver retention, strengthening culture & creating an organization caregivers want to stay with.
• Turning referrals into predictable growth – Learn how successful agencies build trust, strengthen referral relationships, and create repeatable business development systems that generate long-term results.
• Increasing agency value before you need it – Understand what makes a home care agency attractive to buyers, investors, and future partners – and why every agency should think about value creation long before an exit is on the horizon.
• Preparing for the realities of 2026 – From workforce pressures and reimbursement challenges to rising competition and operational complexity, learn where agency leaders should focus their attention to stay ahead.

Why you can’t afford to miss this

The home care industry continues to evolve rapidly. Agencies are facing increasing competition, workforce challenges, operational pressures & changing expectations from clients and referral partners.

Success in 2026 will require more than ambition.

It will require stronger leadership, better systems, operational clarity & a business model built for long-term sustainability.

Whether you’re focused on growth, profitability, caregiver retention, succession planning, or simply creating a more resilient organization, this session will provide practical insights you can apply immediately.

If you’re serious about building a home care business that grows with purpose – not just size – this conversation is for you.

About keynote speakers

Julio Briones – Founder & Chief Strategist, Briones Consulting Group

Julio Briones is the Founder and Chief Strategist of Briones Consulting Group, where he helps home care agencies build, grow & scale successful organizations through strategic planning, operational improvement, workforce development, and business growth initiatives. With more than 20 years of experience in business development, operations, leadership coaching, and senior care consulting, Julio is known for delivering practical, results-driven strategies that improve agency performance and long-term profitability.

His passion for improving home care stems from a deeply personal experience after the loss of his father, whose care was impacted by operational failures. That experience continues to drive Julio’s commitment to helping agencies build stronger systems, deliver better care experiences & create organizations that are positioned for sustainable success.

Ruby Mehta – Vice President of Sales, CareSmartz360

Ruby Mehta is a senior health-tech leader with more than 15 years of experience helping home care agencies navigate growth, compliance, operational efficiency & technology transformation.

Working closely with agencies across North America, Ruby understands the challenges owners and operators face as they scale – from workforce shortages and scheduling complexity to operational visibility & profitability pressures.

In this session, she will share frontline insights into how successful agencies leverage technology, process optimization, and operational best practices to support sustainable growth while maintaining quality care and organizational control.

Because growth isn’t just about adding more clients – it’s about building a stronger business.

Ready to build a stronger, more valuable home care business in 2026? Reserve your spot today.

Reserve your spot today.